Dirk Rossmann GmbH, commonly referred to as Rossmann, is one of the largest drug store chains in Europe with around 56,200 employees and more than 4500 stores.Rossmann is located in several countries: Germany, Poland, Hungary, Czech Republic, Turkey, Albania, Kosovo, Spain and Azerbaijan.The company was founded in 1972 by Dirk Rossmann with its headquarters in Burgwedel near Hannover in Germany.Since 2008, German Quality is located in Albania under the name “Rossmann & Lala” The company now is operating through a network of supermarkets in Tirana, Durres, Fier, Vlora, Sarande, Shkoder, Lezhe and Korçe.The product range includes up to 12,000 items and can vary depending on the size of the shop and the location. In addition to drugstore goods with a focus on skin, hair, body, baby and health, Rossmann also offers promotional items (“World of Ideas”), pet food and a wide range of natural foods and wines.. Rossmann has 29 private brands with 4600 products (as of 2019). In 1997, the first own brands Babydream, Facelle, Sunozon and Winston were introduced. The best-known Rossmann brands are Isana (skin, hair and body care), Alterra (natural cosmetics), Domol (cleaning and laundry detergents), Alouette (paper tissues etc).
The company logo consists of a red name and the symbol of a centaur integrated in the letter O: a mythical creature made of horse and man from Greek mythology, which symbolically stands for “Rossmann” (English: “Horse man”). The company’s own brands have a small centaur symbol above the name.